Home | english  | Impressum | Datenschutz | Sitemap | KIT
merz

Prof. Dr. Yasmin Merz

externe Doktorandin


Curriculum Vitae

Yasmin Merz studied Business Administration, Media and Communication, French and Spanish at the University Mannheim. With a thesis on consumer typologies she successfully completed her Master of Science.

Yasmin Merz completed her doctoral studies in the Marketing & Sales Research Group in 2017. Her thesis is entitled "Print versus Online? Kannibalisierungs- und Synergieeffekte durch Onlineauftritte von Publikums- zeitschriften und Tageszeitungen".